Do you have the tools to persuade your audience? Do you know what rhetorical structure and style to use in email versus in person? In a post-election time, disagreements and differences in political stances make it even more important to learn how to make an argument, while simultaneously analyzing the arguments of others. Even outside the political sphere, conveying a convincing message can benefit you throughout your personal, public, and professional lives. In this course, Harvard Professor James Engell will introduce you to the theory and practice of rhetoric, the art of persuasive writing and speech. Through selected addresses from prominent twentieth-century figures—Martin Luther King Jr., John F. Kennedy, Margaret Chase Smith, Ronald Reagan, and more—you will analyze the speech structures and understand how speakers and writers persuade an audience to adopt their point of view. Discover your own voice and persuasive style today. Use code CYBER2020 to save 20% on this course today. Sale ends Monday, November 30.
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